The main message around the ‘We Are Worth Waiting For’ campaign is that until the time comes to explore the beautiful city, Cape Town will seduce and nurture a long-distance relationship with visitors, both encouraging them to be loved from a distance and creating hope and longing around being reunited when it’s safe to do so. Read the article here
Cape Town Tourism makes long-distance love possible with their “We Are Worth Waiting For!” campaign
April 23: Cape Town Tourism has launched a new campaign with the theme “We Are Worth Waiting For!” in the midst of the COVID-19 pandemic. The main message around this campaign is that until the time comes to explore the beautiful city, Cape Town will seduce and nurture a long-distance…
Cape Town aims to lure tourists back with brilliant ad campaign
The tourism industry across the world is one of the hardest-hit by the global pandemic, but Cape Town Tourism is reminding all prospective travellers of what could lie on the other side of the lockdown. Read more here.
90 000 jobs in Cape tourism sector could be lost in the next six months
Cape Town - More than 90 000 tourism sector jobs could be lost in the next six months, according to a Cape Town Tourism (CTT) report on the impact the Covid-19 pandemic would have on the industry. Read more here.