The main message around the ‘We Are Worth Waiting For’ campaign is that until the time comes to explore the beautiful city, Cape Town will seduce and nurture a long-distance relationship with visitors, both encouraging them to be loved from a distance and creating hope and longing around being reunited when it’s safe to do so. Read the article here
90 000 jobs in Cape tourism sector could be lost in the next six months
Cape Town - More than 90 000 tourism sector jobs could be lost in the next six months, according to a Cape Town Tourism (CTT) report on the impact the Covid-19 pandemic would have on the industry. Read more here.
Beat the lockdown blues with #LoveCapeTown
South Africa has been in lockdown since the end of March, and even with the easing of regulations, movement and gatherings remain restricted as we unite to contain the spread of COVID-19.
This marks a period where globally, our lives have
changed! It’s difficult being separated from family, friends and
colleagues with many people missing the buzzing Mother City! In a bid
to help lift the spirits, Cape Town Tourism has reached out to some
of the city’s most-loved local celebrities creating a #LoveCapeTown
Lockdown Survival Guide.
These videos share lockdown tips to manage staying indoors, but most
importantly provides a healthy dose of humour, in true Capetonian
style!
Cape Town aims to lure tourists back with brilliant ad campaign
The tourism industry across the world is one of the hardest-hit by the global pandemic, but Cape Town Tourism is reminding all prospective travellers of what could lie on the other side of the lockdown. Read more here.